Paradigm Talent Agency is leveling up its game by launching a new sports division, aptly named The Sports Group.

According to Deadline, this new venture will be spearheaded by top agents Nick LoPiccolo and Brett Hansen. The team promises full-service representation with a dedicated squad of agents crossing multiple departments within the agency.

If you’re a WWE fan, you might already recognize the influence Paradigm has in the wrestling world. The roster includes marquee names like CM Punk, Drew McIntyre, Tiffany Stratton, Liv Morgan, and more. Notably, The Sports Group isn’t just stopping at wrestling. They’re repping big names across various sports, including legends like Aaron Donald, Reggie Bush, and the UFC’s Jorge Masvidal.

This new group isn’t just about representation—it’s already making moves. Among their recent accomplishments, The Sports Group secured a media rights deal for the Savannah Bananas with TruTV and is developing publishing projects for wrestling stars Nattie Neidhart, Tiffany Stratton, and Montez Ford. On the brand front, collaborations for clients include partnerships with industry giants like Nissan, Modelo, and Fanatics, showcasing their reach across the sports and entertainment industries.

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With powerhouse names and ambitious projects underway, The Sports Group is set to become a major player in athlete representation and cross-platform storytelling.

Ringside News will stay on top of updates regarding The Sports Group’s new WWE projects, so stay tuned!

What are your thoughts on Paradigm's move to expand into sports and WWE Superstars? Please share your thoughts and feedback in the comment section below.

Felix Upton

Felix Upton is a seasoned writer with over 30 years of experience. He began his career writing advertisements for local newspapers in New York before transitioning to publishing news for Ringside News. His expertise includes writing, editing, research, photo editing, and video editing. In his free time, he enjoys bungee jumping and learning extinct languages.

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