During her time as the leader of the faction Damage CTRL, Bayley made many enemies and she got kicked out of the faction, leading to a war between herself and Iyo Sky. Heading into WrestleMania 40, it appears Bayley went the extra mile to ensure the storyline got enough attention.
Despite this setback, Bayley’s determination saw her emerge victorious in a hard-fought battle against Iyo Sky for the Women’s Title at WrestleMania 40. In preparation for the monumental match, Bayley took an unconventional approach by creating a series of compelling social media videos.
These videos were not just promotional tools but a way for her to deepen the storyline that genuinely got fans invested in the angle. While speaking to Inside The Ropes, Bayley gave emphasis on the importance of storytelling that’s not just limited to what’s shown on television.
“Yeah, I definitely did. We could feel it too, I felt that we just kind of skipped…once the match was made, it kind of just skipped and we just kind of, “Alright, we don’t need anything else,” but there was so much more to tell going into ‘Mania, and I think after, we had so much more to tell, then they got drafted.
That was, honestly, the reason I made those videos and hype videos on my own. Brought a team out to Austin [Texas] to film me do certain things just to tell our story and show how important it was to me.”
Somehow managing to navigate the competitive landscape of WrestleMania season, where every minute of TV time is precious, Bayley’s initiative ensured that her journey to WrestleMania and the emotional stakes involved were properly shown to fans.
“Leading into ‘Mania, ‘Mania season, the TV time is precious and it’s hard to get those, but I’m forever grateful for it and I know that we’ll be able to tell this story in years to come.”
Bayley’s chapter with Iyo Sky is done as she is set to defend her WWE Women’s Championship against Piper Niven at the Clash at The Castle Premium Live Event on June 15th, so we’ll have to see who will win the bout.
Do you have more respect for Bayley after how much care she put into the WrestleMania 40 buildup? Share your thoughts in the comments section below!