Key Takeaways from WrestleMania 40 Weekend: Talent Scouting, Landmarks in Mainstream & Other Developments

WWE kicked off night one of WrestleMania 40 Saturday at Lincoln Financial Field in Philadelphia, Pennsylvania, with notable moments including Sami Zayn dethroning GUNTHER and The Rock’s return to the ring after eight years.

In a recent report by Fightful Select, several backstage insights from the event have been disclosed:

This week marked one of the most significant mainstream media moments in WWE’s history.

A ZOA Energy truck was present in town to promote The Rock’s energy drink.

Natalya was spotted attending the STARDOM event held earlier in the week. Additionally, she, along with Sonya Deville, CJ Perry, Braun Strowman, Nia Jax, and CM Punk, showed support for Shayna Baszler at Bloodsport. WWE President Nick Khan made an appearance at the conclusion of Bloodsport as well.

Gabe Sapolsky was observed attending multiple events throughout the week, serving as a scout for WWE.

These backstage notes offer insights into the various activities and engagements surrounding WrestleMania 40, reflecting the diverse interests and involvement of WWE talent and personnel beyond the ring.

What impact do you think these diverse activities and engagements surrounding WrestleMania 40, such as mainstream media moments, promotional events, and talent support at other wrestling events, have on WWE’s overall brand presence and the broader wrestling community? Let us know in the comments below.