TNA Hard to Kill Pay-Per-View Buys Revealed

TNA Hard To Kill 2024 proved to be a resounding success for the company, marking a significant upturn in viewership and engagement.

According to a recent report by Dave Meltzer of the Wrestling Observer Newsletter, the January 2024 pay-per-view for TNA Wrestling drew in an impressive 19,700 television pay-per-view buys. This figure more than doubled the viewership of the previous pay-per-view event, IMPACT Bound For Glory 2023, which only managed to garner 6,900 pay-per-view buys on television.

When considering streaming purchases, TNA Hard To Kill amassed approximately 60,000 buys, putting it on par with the viewership numbers of the iconic TNA Genesis 2006 event, notably headlined by the inaugural clash between Samoa Joe and Kurt Angle.

The success of TNA Hard To Kill was further amplified by the return to the company’s classic TNA Wrestling branding and the debut of Nic Nemeth, formerly known as Dolph Ziggler in WWE.

While TNA Wrestling will take a break from traditional pay-per-view offerings for a few months, the next event, TNA Sacrifice, is scheduled to be presented as a streaming exclusive premium event on March 8. This shift in presentation strategy reflects the company’s commitment to adapting to changing viewing habits and maximizing audience engagement.

What factors do you think contributed to the significant increase in viewership and engagement for TNA’s Hard To Kill 2024 compared to previous events? How do you expect the shift to streaming exclusive premium events, starting with TNA Sacrifice, to impact TNA Wrestling’s audience reach and overall success moving forward? Let us know in the comments.