AEW Plans to Change Up Touring Strategy to Bolster Ticket Sales

AEW has gone through a lot of changes as of late, especially considering what the company was over five years ago. Not everything is a positive thing but as fans know, change is really the only constant. On that note, AEW plans on changing up its touring strategy.

The company is currently facing challenges in various avenues, including difficulties in selling tickets for their shows. This has been the trend since last year and it hasn’t gotten better yet.

While speaking on Wrestling Observer Radio, AEW is adjusting its live events touring strategy. They plan to reduce the number of shows in smaller markets like Bossier City and Savannah while increasing shows in larger markets such as New York, Philadelphia, and San Francisco.

This shift is part of a plan to run fewer events in small markets, with Kosha Irby now leading this aspect of AEW’s operations. Many hope this will help bolster their ticket sales as well.

”Regarding their live events touring strategy, AEW is going to do less shows in Bossier City and Savannah, and more shows in New York and Philadelphia and San Francisco’s going forward. They’re not planning to run as many small market shows, with Kosha Irby now in charge.”

AEW Dynamite in Savannah, Georgia this week had a very abysmal turnout and an unflattering photo depicted the underwhelming audience. We’ll have to see if AEW’s change in strategy will help in getting more ticket sales.

What do you think of this story concerning AEW’s strategy? Do you feel it will help them in the end? Let us know in the comments section below!