WWE Pulling In Substantially More Money With NXT’s New CW Deal

NXT will officially move to the CW Network in October 2024 when its current deal with the USA Network expires. WWE is also raking in a lot more money with this deal.

The USA Network is picking up SmackDown in October 2024. Many assumed that this would call for NXT and RAW to move off their longtime network home. Now, we have confirmation that NXT is moving on.

According to Deadline, NXT’s five-year deal with CW is for “more than double the $15 million a year price tag of the current contract.” That is quite an increase, but WWE NXT has also seen a lot of growth in recent memory.

WWE renewals have been a bit of musical chairs. In September, TKO announced that WWE and NBCUniversal have agreed to a five-year domestic media rights deal that will bring Friday Night SmackDown to USA Network, also starting in Oct. 2024, exiting its current home on Fox. That deal is said to be worth $200 million. Raw, WWE’s top-rated flagship property that airs Mondays on USA Network is not yet spoken for when its deal is up.

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Financial terms of the CW’s NXT deal weren’t released but Deadline hears it’s more than double the $15 million a year price tag of the current contract.

WWE President Nick Khan had a glowing review about NXT’s new deal with the CW. The company is obviously very excited abotu what’s in the pipeline for the company’s developmental brand that has become a legit third brand for WWE.

“The CW has made impressive moves over the past year with its live sports programming schedule. It’s truly an exciting opportunity to expand NXT’s audience by bringing the show to broadcast television for the first time in NXT’s history.”

Financial details of the deal were not revealed in the press release put out by WWE and CW Network. If this number of $15 million per year is correct, then WWE is pulling in a substantial amount with NXT’s new contract with The CW.

We will have to see what is next for WWE. They have not revealed WWE RAW’s new home just yet, so we will have to hold out to see where the company’s flagship Monday night show lands, because it may just land on somewhere other than Mondays.

What’s your take on WWE NXT’s new deal? Let us know what you think about The CW in the comments section!