WWE NXT’s New Home Exponentially Increases Brand’s Potential Viewership

WWE’s NXT brand is going to a new television home in 2024, as a deal with The CW is very near completion. Now, we will have to wait and see what happens, but this move could drastically improve NXT’s reach.

In a significant development for WWE’s NXT brand, it has been reported that the show is set to find a new home on The CW Network in 2024. This shift is anticipated to mark a positive turning point for NXT, potentially expanding its reach to a much broader audience. The CW Network, LLC, stands as one of the prominent broadcast networks in the United States, covering 100% of TV households across the nation.

WWE’s NXT brand has been a cornerstone of the USA Network, contributing to its wrestling programming for several years. However, as the current deal with the USA Network is set to conclude, NXT is poised for an exciting transition. The CW Network’s extensive reach into American households positions NXT for greater visibility and an opportunity to tap into a more extensive fan base.

The USA Network, as of September 2018, was commercially accessible to approximately 90.4 million households, equating to about 98% of households with pay television services in the United States. This transition to The CW Network, with its nationwide coverage, could provide NXT with a significant boost in terms of exposure and viewership. As the partnership between WWE and The CW Network takes shape, it will be intriguing to witness the impact this change will have on the future of NXT.

This is exciting news for WWE NXT fans, because a move to The CW would open up loads of potential. At this point, anything is possible for WWE’s third brand, as they have proven that their pro wrestling show can stand alone.

The NWA’s previously reported partnership with The CW faced uncertainty following a controversial segment featured in one of their recent pay-per-view events. While the exact reasons for this potential fallout remain unclear, one factor under consideration is the controversial James Mitchell cocaine segment during the NWA event, an issue that NWA owner Billy Corgan denied any involvement in. Either way, it appears that WWE’s NXT brand is going to do very well with their new television home.

What’s your take on WWE moving NXT to The CW? Let us know what you think in the comments section!