Sting Files Trademark For ‘Iconic’ Nickname

Sting has been having a career resurgence since joining All Elite Wrestling. In AEW, he has taken part in several memorable matches with Darby Allin. The Stinger is one of wrestling’s most iconic figures, and he recently took ownership of that distinction.

Sting (real name Steve Borden) teamed up with gimmick attorney Michael E. Dockins to lock down the nickname. The trademark filing notes that he intends to use the mark for pro wrestling, merchandise, toys, energy drinks, and more.

“IC 025. US 022 039. G & S: Hats; Shirts; Socks; Sweatshirts; Bandanas; Hooded sweatshirts. FIRST USE: 20070700. FIRST USE IN COMMERCE: 20070700

IC 028. US 022 023 038 050. G & S: Action figure toys; Action figures; Action figures and accessories therefor; Toy action figures

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IC 032. US 045 046 048. G & S: Energy drinks; Energy drinks containing caffeine; Energy drinks enhanced with vitamins, minerals, or nutrients; Non-alcoholic drinks, namely, energy shots

IC 041. US 100 101 107. G & S: Entertainment in the nature of wrestling contests; Entertainment services, namely, wrestling exhibits and performances by a professional wrestler and entertainer; Entertainment services, namely, live appearances by a professional wrestling and sports entertainment personality; Entertainment services, namely, personal appearances by a professional wrestling and sports entertainment personality; Entertainment services, namely, televised appearances by a professional wrestling and sports entertainment personality; Providing wrestling news and information via a global computer network; Providing online interviews featuring a professional wrestler and sports entertainer in the field of professional wrestling and sports entertainment for entertainment purposes.”

The Stinger is one of the few pro wrestlers who are truly worthy of being called an icon. For decades, he has been one of the most recognizable names in the business. Fans can now look forward to getting their hands on some merchandise to commemorate his legendary career.

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