H Jenkins on June 10, 2021
WWE pay-per-view events used to be very long endeavors, but that is about to change. The company no longer has to worry about certain things which was a driving reason for those longer events.
It was already reported that WWE will end SummerSlam with enough time for those fans to make their way to the Manny Pacquiao going on in Las Vegas on the same night. That trend will likely continue with shorter events.
During the Mat Men Pro Wrestling Podcast, Andrew Zarian threw out a little line about WWE’s intentions going forward. They strategy has changed in terms of producing pay-per-view events and the investors are a big reason for that. They no longer have to report those numbers after their move to Peacock.
“Here’s a little tidbit, expect all WWE pay-per-views to be a bit shorter now.”
WWE changed a lot when they moved their programming over to Peacock. They no longer have certain statistics to present for investors. “Watched hours” was a big deal on the WWE Network. They wanted to see how many hours, on average, fans watched the Network. Longer pay-per-view specials helped keep viewers on the WWE Network for longer. That is not something they are reporting with Peacock.
Now that WWE doesn’t have to worry about producing longer shows to satisfy their investors, they can produce shorter events. SummerSlam is expected to start at 8:00 PM EST and be over around 11:00 PM EST. That will make a three hour show out of an event that is usually much longer. Expect that trend to continue.
Are you happier about shorter WWE pay-per-views? Sound off in the comments!
Transcription by Ringside News
June 10, 2021 11:50 am
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