WWE Locks Down New NXT Name With Trademark

WWE is always on the search for new unique names and they trademark them as soon as they can. The company debuted the new Hit Row stable on NXT this week and that came with a new trademark filing.

According to Heel By Nature, WWE registered a trademark for “B-Fab” on May 12th and the registration hit the database on May 15th. This is the new name for Briana Brandy.

B-Fab legit worked with artists like Juicy J, Ying Yang Twins, Too $hort, Jadakiss and more prior to entering WWE. She also worked with Soulja Boy, but odds are they’re not going to namedrop him on WWE television.

This new filing for B-Fab was registered under the entertainment services section. They also reserve the right to merchandise the name as with all over pro wrestling trademarks that WWE puts through.

Do you think Hit Row will take over NXT? Sound off in the comments!