AEW knows how to market things. They were once thought of as a t-shirt company before proving to the world that they are a legit alternative to WWE. Chris Jericho’s Thanksgiving celebration was obviously a hit and it spawned a new t-shirt as well.
Jake Hager showed up on AEW Dynamite with a Goat. He called this goat “Chris JeriGOAT” because Y2J is the GOAT.
The Greatest Of All Time now has a t-shirt for his famous goat. Now fans can purchase a pretty snazzy looking piece of merchandise to remember this bit forever.
We’ll have to see if AEW will continue bringing goats to AEW events just to remind fans that Jericho is the GOAT. Regardless, it still makes a pretty tempting selection if you’re doing some Black Friday shopping on the AEW store.