Bray Wyatt’s return to the WWE as a new character worked like a charm. Now he is racking in the dollars with his Fiend and Firefly Fun House characters.
WWE has been pumping out Bray Wyatt merch in rapid fashion ever since the company realized that he is selling like hotcakes. Now Wyatt tops the list for highest merchandise sellers in the entire company.
The Wrestling Observer Newsletter noted that Bray Wyatt is holding down the top spot as the highest merchandise driver in all of WWE. He is moving a ton of merchandise which you can see in the crowds at WWE events.
WWE has plenty of merchandise for Wyatt and they even have items unique to them. Nobody else has puppets or a decapitated head lantern for sale on the WWE Shop. Bray Wyatt has all of those things and it wouldn’t be surprising if WWE adds even more merchandise before they start scaling anything down.