Why WWE Brought Eric Bischoff In For Executive Director Role On SmackDown Live

WWE SmackDown Live is coming up on a big period in the show’s history. They will debut on Fox in October and that could open them up to a much larger audience.

Strangely enough, this news broke not 24 hours after Brad Shepard reported that Fox wasn’t impressed and has called a meeting with WWE next week to discuss changes.

PW Insider reports that WWE was able to make a deal come together with Bischoff over the last few weeks. Eric Bischoff has been working on the Netflix Hulk Hogan biopic and has other appearances booked as well. However, he started “quietly canceling those appearance dates” last week.

This likely means that Easy E and WWE were able to come to a deal last week. It is reported that he will be working “directly with Fox as WWE builds their relationship with SmackDown’s new home.” His previous work experience was also extremely valuable for WWE at this time.

We are told that WWE approached him about the role and that his previous work in collaborating with Turner Broadcasting. Spike and other networks in building past TV series was one of the reasons Bischoff was pitched for the position.

It might also be notable that both Paul Heyman and Eric Bischoff have experience in pro wrestling wars. WWE is about to enter another war with AEW and they now have two of the dirtiest players in the game when it comes to counter-booking against competition that you can find.

After all, Eric Bischoff is the same guy who gave away WWE results, stole Rick Rude so he appeared on both RAW and Nitro on the same night, and he wrote a book called “Controversy Creates Cash.”

Needless to say, things could get very interesting from this point on.