AEW’s Interesting Booking Strategy So Far

AEW has a lot of unanswered questions surrounding them right now. They are white-hot and have plenty of momentum, but right now they are booking shows without the help of a weekly television product.

Dave Meltzer discussed AEW’s booking strategy during Wrestling Observer Radio. At this rate, it seems that The Elite are booking big matches that have never happened before, but they haven’t given much room for stories that could build to be “money-drawing.”

“They are booking matches to be great matches you know more than booking in theory to be money-drawing whatever that means today in 2019. This match is there because you know it’s just a dynamic match.”

“It’s nothing that anyone’s ever done before, but it could be a change in the business, the next step in the business. Or, it could be overthinking the idea of great matches.”

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AEW’s upcoming television show on TNT could change everything about how they book. We will have to wait and see what kind of feuds they will be able to build when they have the luxury of a weekly television show. However, at this rate they seem to be putting on all-star events without much of a storyline.

This could be the start of something new as they take a model from more of a sports mindset. We will just have to wait and see how things progress from here.

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